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Bilibili (哔哩哔哩),1) also known as B Site (B站, B Zhàn),2) is a popular Chinese3) video sharing website that began as a “stable alternative” to AcFun. It began as a Vocaloid website called Mikufans on June 26, 2009, then shifted focus and became Bilibili on January 24, 2010.



The website has an open registration system that asks for your phone number,6) but membership access is locked behind the notorious multiple choice test that challenges your knowledge of ACG culture, history, internet etiquette, science, and technology,7) requiring you to have 60 correct answers to pass. Alternatively, existing long-time members could buy you an invitation code to completely bypass the test.

Lv0 Lv1 Lv2 Lv3 Lv4 Lv5 Lv6
Level unlock requirement Register account Pass the entry test Get 200 points Get 1,500 points Get 4,500 points Get 10,800 points Get 28,800 points
Upload videos
Danmu Scrolling
Post comments
Buy invite codes 1/day 2/day
Play history limit 100 100 120 150 200 200 200

In order to gain experience points, you'll have to log in, watch videos, share videos, give coins, and receive coins on your videos. A new account will quickly receive 200 points once by setting up their account,8) but gaining points afterwards will be a grind unless you upload videos. You can easily get to Level 3 if you grind it out for 3 weeks, assuming that you get 65 points daily.


The company has been involved with so much controversy9) that I can't realistically cover every instance of alleged censorship, controversial figures, copyright and financial disputes including the big AcFun rivalry, general privacy concerns, handling of mobile games like Fate/Grand Order, how they're a capitalist company in the special economic zone, etc. Instead, I'll just skip this section.


  • Bilibili has two mascots, apparently chosen by the people on August 16, 2010.
    • 22-niáng (22娘) - The older, energetic and optimistic sister. She has long, dark blue hair.
    • 33-niáng (33娘) - The younger, reclusive sister. She has a light blue side ponytail.
  • Over the years, the website has used multiple slogans:
    • During the Mikufans era, they parodied AcFun's slogans using “under heaven, gay friends10) are family” (天下基友是一家) and “under heaven, bakas are family” (天下バカ是一家).
    • When they renamed to Bilibili, they switched to “everyone is a good person” (大家都是好人) before settling on “bilibili (゜- ゜)つロ cheers!” (哔哩哔哩(゜- ゜)つロ 干杯~).
    • After their breakout, the mobile app temporarily used “the videos you're looking for are at the B site” (你感兴趣的视频都在B站) before people rioted to bring the two mascots back.
  • Bilibili has acquired the rights to stream a significant amount of anime. A small percentage of anime have been restricted to Hong Kong, Macau, and Taiwan, or are exclusive to Taiwan.
    • Any western China watcher that sensationalizes “anime censorship” should go to hell. I'm not buying a fucking VPN to see if some libertarian warmonger edited an anime screenshot.
  • Since then, Bilibili has been involved with the production of Japanese anime including Space Patrol Luluco, Himouto! Umaru-chan R, etc. With this, they've also produced Dònghuà.
  • In 2016, Bilibili sponsored the Shanghai Sharks, resulting in the men's basketball team to become the “Shanghai Bilibili Basketball Team” (上海哔哩哔哩篮球队, Shànghǎi Bìlībìlī Lánqiú Duì). For the outsider, this name would make you do a spittake and look the name up which incidentally drowned out negative search results that previously existed when looking up the website.
  • For the stock: Bilibili was listed on the NASDAQ in March 2018, then the SEHK in March 2021.

See also

“Bilibili” (哔哩哔哩) is from “Biribiri” (ビリビリ), the Japanese onomatopoeia for a zapping noise and the nickname for Mikoto Misaka from the Raildex series. The name doesn't really mean anything in Chinese, since “bi” (哔) is just a phonetic (e.g. “beep”) and “ri” (哩) is just the Chinese mile.
In the Chinese communities: AcFun is “A Site” (A站), Bilibili is “B Site” (B站), and Tucao is “C Site” (C站).
The company's offices are in Shanghai, a special economic zone (open coastal city).
“Guómàn” (国漫, lit. “Domestic Works”) was later changed to “Guóchuàng” (国创, lit. “Domestic Creations”).
“Guǐchù” (鬼畜, lit. “Savage”) is an early Chinese name for MADs that comes from the popular Touhou Project arrange, “Final Savage Sister, Flandre S.” (最終鬼畜妹フランドール・S), a popular MAD song whose name could be read as “Zuìzhōng Guǐchù Mèi, Furandōru S” in Chinese.
At the moment, the only valid country calling codes are “+82” (Mainland China), “+852” (Hong Kong SAR), “+853” (Macao SAR), “+886” (Taiwan, China), “+1” (North America), or “+32” (Belgium).
"Streaming site demands users take a test before they can watch anime" (February 18, 2019). South China Morning Post.
You can easily get 200 experience points by binding an email address and phone number to your account, setting up a password, and pass real name authentication.
To give you an idea: Chinese Wikipedia has an entire "Bilibili-related Controversy" article, while Moegirl Encyclopedia has an entire "Bilibili/Controversies and Impact" article with several sub-articles.
“Jīyǒu” (基友) is slang for “gay friend” since the Cantonese reading of “jī” (基) is “gei”.
bilibili.txt · Last modified: 2023-12-17 12:59:48 by