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TikTok

TikTok is a short-form video sharing service with a complicated history as Musical.ly's audience was used to help ByteDance cultivate their international version of Dǒuyīn (抖音, lit. “shake sound”), then the two apps would technically merge on August 2, 20181) to people's dismay.

Summary

It's a fast-paced platform that heavily relies on an algorithm to let users mindlessly sift past short-form videos that might be cute, entertaining, or 'informative' to some degree, but concerns arise if you look at: how these algorithms craft propaganda-disseminating echo chambers, how content moderation is done, and how your biometric data is handled2) when much of the platform heavily revolves around biometric data.

History

In 2014, two entrepreneurs, Jùn(Alex) Zhū (朱骏) and Lùyù(Louis) Yáng (阳陆育), developed a short-form education app, realized the concept was doomed, then spent a month reworking the app to have a much broader focus as Musical.ly around July 2014. They would see exponential growth by April 2015 as a 'lip-syncing' app,3) since it happened to be in the right spot to leech off Lip Sync Battle.4)

Later that year, ByteDance launches their Kwai clone, A.me, which became Dǒuyīn,5)6) and they would be quick to launch an international version called TikTok around 2017.7) ByteDance would then make its major purchase of Musical.ly on November 9, 20178)9)10) and slowly merged the two until August 2, 2018.11) While its users did resist at first,12)13)14)15) time would pass and it eventually became a household name.

Statesian ban attempts

This sudden rise scared Meta Platforms into paying conservatives,16)17) sparking calls for an investigation,18) and then Trump's EO 13942 was delayed19) and canceled with Biden's EO 14034.20) During this, TikTok was gradually banned from government-issued devices,21) even federally,22) but support for the ban started to wane23)24) while pro-Palestinian content25)26) enraged conservatives.27)28)

Shortly after, Biden signs Public Law 118-50, a foreign aid package resuming pressures to divest,29)30) and the irony of Biden launching a TikTok account wasn't lost.31)32)33) After Trump won,34) there was a brief rush towards Xiaohongshu,35)36) then TikTok lost its case and preemptively halted its services to the United States on January 18, 2025,37)38) but quickly undid this over this vague 'promise' with Trump.39)40)

This section will eventually require an update.
I'm not *that* interested. Besides, we'll probably just hear companies and politicians talk in circles while they appeal to shareholders. Boring.
Keep a tab on the 'hate speech manager' and 'sale to Oracle' stories.

Obviously, the ban would have immediate repercussions41)42)43) because, you know, bread and circuses, so Trump has contined to delayed the ban until this hypothetical deal is finalized. At the time of this writing, TikTok would hypothetically be banned after December 16, 2025 and the current chain of executive orders is: EO 14166, EO 14258, EO 14310, and EO 14350.

Notes

  • The platform's name borrows the 'tick-tock' onomatopoeia for an analog clock, alluding to its short and snappy videos, while also serving as analogue to the Chinese name's onomatopoeia.
    • In the Chinese language, the equivalent onomatopoeia for 'tick-tock' is actually 'dīdā' (滴答).
    • Due to the platform's popularity, it has become inconvenient to search for 'tick-tock' being used for ominous warnings, such as “Tick-Tock for TikTok” for example.44)45)46)47)
  • A number of users engage in algospeak to evade theoretical content moderation filters when they discuss sensitive subjects,48)49)50) but you have to admit that it sounds paranoid or superstitious since this ignores factors like compassion fatigue or how social media can be an escape.
    • In late 2022, The Washington Post conducted their experiment on alleged TikTok suppression, but concluded that their experiment was flawed and deemed it inconclusive.51)
  • Personally, I do not have any memories of Musical.ly since it got popular after I graduated high school, but I do vaguely recall being confused whenever I saw their early advertisements.
  • During the 2018 rebrand, it ended up catapulting itself into the public consciousness since it became cool to hate on TikTok, solely because it was the 'cringe duet' and 'women dancing' app.
    • At the same time, Russian users on Sosach began trolling people with bait-and-switch edits of said dancing with the Ricardo Milos dance, though Milos would later discourage this.
  • There has been a phenomenon of well-known, iconic songs becoming 'TikTok songs' through TikTok, which eventually comes down to influence what radio stations decide to play over the air.

See also

5)
"The App That Launched a Thousand Memes" (February 20, 2018). Sixth Tone.
9)
"Social-Media App Musical.ly Is Acquired for as Much as $1 Billion" (November 9, 2017). The Wall Street Journal.
14)
"What’s up with everyone hating the app Tik Tok?" (October 19, 2018). Reddit /r/outoftheloop.
15)
"TikTok Is Cringey and That's Fine" (October 25, 2018). The Atlantic.
16)
"Facebook paid GOP firm to malign TikTok" (March 20, 2022). The Washington Post.
19)
"TikTok Files for Injunction to Stop Ban of App" (September 23, 2020). The New York Times.
44)
"Tick Tock for TikTok" (December 15, 2022). Slate.
46)
"Tick tock for TikTok?" (March 19, 2024). NPR.
tiktok.txt · Last modified: by namelessrumia